Courses 2018-08-30T14:35:13+00:00

BUSINESS AND DIGITAL MARKETING COURSES

Study our premium digital marketing courses including our nationally recognised and accredited Diploma of Business BSB50215 to keep pace with the fast-changing digital marketing world.

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DIPLOMA OF BUSINESS
ONLINE COURSE

Our Diploma of Business BSB50215  will teach you how to optimise your digital marketing strategies and tactics in the context of social media, search engine management, search engine optimisation, e-commerce and paid digital display advertising. This course has been developed by leading digital marketing experts from within the Australian digital industry and features up-to-the-minute content covering all aspects of the digital marketing spectrum.

Learn the following:

  • Digital ecosystem and content marketing

  • Social media marketing

  • Search Engine Marketing (SEO and SEM)

  • Paid media (display, video and designing creative)

  • E-commerce concepts and business models

  • Data analytics

  • Digital marketing management

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DIGITAL MARKETING ESSENTIALS
ON-CAMPUS SHORT COURSE

If online study isn’t your style, The Left Bank is now offering on-campus education.

This on-campus short course has been created for people who are eager to up-skill in the area of digital marketing. Designed in consultation with industry, this hands-on course will provide you with the knowledge and practical skills to design, implement and optimise digital marketing strategies for your business.

For more information click on one of the cities below:

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DIGITAL MARKETING SHORT ONLINE COURSES

Social Media
Marketing

10-week course

Want to gain a greater understanding of social media? Are you responsible for implementing and managing a comprehensive social media strategy for your organisation and brand? This is the right course for you. Over 10 weeks, you’ll gain an in-depth understanding of which social networks to use, how to develop and distribute content, community management and which tools will optimise your activities. Includes access to a personal educator.

Study mode: Online

Duration: 10 weeks

Price: $990

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Introduction to
Digital Marketing

10-week course

This online course is designed for individuals who wish to gain a greater understanding of digital marketing fundamentals. Over 10 weeks, you’ll learn about the fundamentals of digital marketing, with a special focus on email marketing: how to build your subscriber list, create engaging emails and measure for success. Includes access to a personal educator.

Study mode: Online

Duration: 10 weeks

Price: $990

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Search Engine Marketing – SEO & SEM

10-week course

This short online course is perfect if you want to gain a greater understanding of SEO – Search Engine Optimisation and SEM – Search Engine Marketing. Over 10 weeks, you’ll learn about SERP, SEO keyword tactics, how to optimise SEO copy, link building, display advertising, PPC and more. Includes access to a personal educator.

Study mode: Online

Duration: 10 weeks

Price: $990

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Content
Marketing

10-week course

At its core, Content Marketing is the practice of using information and entertainment to promote a brand or product. It involves the creation, syndication and sharing of published content to get and engage customers. Over 10 weeks, you’ll learn about the broader concepts of content marketing, how to create compelling content for your audience, and the different mediums and channels available for content distribution. Includes access to a personal educator.

Study mode: Online

Duration: 10 weeks

Price: $990

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Data Analytics

10-week course

In this 10 week data analytics course you will learn all the fundamentals of data analysis for digital marketing. From website data to social media stats to email metrics, this course will set you apart from the competition.

Study mode: Online

Duration: 10 weeks

Price: $990

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I have enjoyed my studies through the year and know with a diploma I will be able to advance to a greater role within marketing.

Chantelle Pokai

Learning digital marketing has helped me feel more enlightened and empowered to do my job more effectively.

Nicole Saccaro

DIGITAL MARKETING
ONLINE COURSES

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