BUSINESS AND DIGITAL MARKETING COURSES
Study our premium digital marketing courses including our nationally recognised and accredited Diploma of Business BSB50215 to keep pace with the fast-changing digital marketing world.
DIPLOMA OF BUSINESS
ONLINE COURSE
Our Diploma of Business BSB50215 will teach you how to optimise your digital marketing strategies and tactics in the context of social media, search engine management, search engine optimisation, e-commerce and paid digital display advertising. This course has been developed by leading digital marketing experts from within the Australian digital industry and features up-to-the-minute content covering all aspects of the digital marketing spectrum.
Learn the following:
Digital ecosystem and content marketing
Social media marketing
Search Engine Marketing (SEO and SEM)
Paid media (display, video and designing creative)
E-commerce concepts and business models
Data analytics
Digital marketing management
DIGITAL MARKETING ESSENTIALS
ON-CAMPUS SHORT COURSE
If online study isn’t your style, The Left Bank is now offering on-campus education.
This on-campus short course has been created for people who are eager to up-skill in the area of digital marketing. Designed in consultation with industry, this hands-on course will provide you with the knowledge and practical skills to design, implement and optimise digital marketing strategies for your business.
For more information click on one of the cities below:
DIGITAL MARKETING SHORT ONLINE COURSES
Social Media
Marketing
10-week course
Want to gain a greater understanding of social media? Are you responsible for implementing and managing a comprehensive social media strategy for your organisation and brand? This is the right course for you. Over 10 weeks, you’ll gain an in-depth understanding of which social networks to use, how to develop and distribute content, community management and which tools will optimise your activities. Includes access to a personal educator.
Study mode: Online
Duration: 10 weeks
Price: $990
Introduction to
Digital Marketing
10-week course
This online course is designed for individuals who wish to gain a greater understanding of digital marketing fundamentals. Over 10 weeks, you’ll learn about the fundamentals of digital marketing, with a special focus on email marketing: how to build your subscriber list, create engaging emails and measure for success. Includes access to a personal educator.
Study mode: Online
Duration: 10 weeks
Price: $990
Search Engine Marketing – SEO & SEM
10-week course
This short online course is perfect if you want to gain a greater understanding of SEO – Search Engine Optimisation and SEM – Search Engine Marketing. Over 10 weeks, you’ll learn about SERP, SEO keyword tactics, how to optimise SEO copy, link building, display advertising, PPC and more. Includes access to a personal educator.
Study mode: Online
Duration: 10 weeks
Price: $990
Content
Marketing
10-week course
At its core, Content Marketing is the practice of using information and entertainment to promote a brand or product. It involves the creation, syndication and sharing of published content to get and engage customers. Over 10 weeks, you’ll learn about the broader concepts of content marketing, how to create compelling content for your audience, and the different mediums and channels available for content distribution. Includes access to a personal educator.
Study mode: Online
Duration: 10 weeks
Price: $990
Data Analytics
10-week course
In this 10 week data analytics course you will learn all the fundamentals of data analysis for digital marketing. From website data to social media stats to email metrics, this course will set you apart from the competition.
Study mode: Online
Duration: 10 weeks
Price: $990
“I have enjoyed my studies through the year and know with a diploma I will be able to advance to a greater role within marketing.“
Chantelle Pokai
“Learning digital marketing has helped me feel more enlightened and empowered to do my job more effectively.“
Nicole Saccaro
DIGITAL MARKETING
ONLINE COURSES
INFO PACK
