Crisis communication can make or break a brand; 8 steps to respond during COVID -19

By |2020-03-24T12:21:43+10:00March 19th, 2020|Public Relations, Social Media Marketing|

In the time of a crisis like the current Covid-19 pandemic, website updates and email marketing with your customers should be at the top of your priority list. The manner in which a company responds to a crisis can either significantly harm your reputation or do the complete and preferred opposite; build brand loyalty and trust.

Here are 8 things to consider when facing a crisis:

1 – Don’t […]