31 08, 2017

The Weekly 5 – Google releases its most significant update yet, YouTube embraces vertical video, is WhatsApp about to release business profiles?

By |2017-09-06T12:05:26+10:00August 31st, 2017|Digital Marketing News, Digital Marketing Strategy, Snapchat, Social Media Marketing|

  1. Snapchat offers verified accounts to stop influencers leaving it for Instagram

Snapchat has finally embraced influencers on its platform sending emails to its ‘Top Creators’ offering them the option to set up an ‘Official Stories’ account. The ‘Official Stories’ accounts are like verified accounts on Twitter and Instagram.These official profiles will now be featured when users search for a topic. These official accounts were released back in 2015 but were only reserved for […]

22 08, 2017

The Weekly 5 – Amazon launches new social media platform, Facebook teams up with eBay, LinkedIn updates and YouTube tests live ‘watching now’ metric.

By |2017-08-31T09:55:06+10:00August 22nd, 2017|Digital Marketing News, Facebook, LinkedIn, Social Media Marketing|

1. Facebook teams up with eBay
Facebook has collaborated with eBay launching a new feature within the Marketplace section. Each day there will be a selection of Daily Deals from the eBay store that can be browsed within the Facebook app with the purchases being completed on the eBay website. Facebooks Marketplace is given prominent feature in the navigation bar, and there are also plans to add new categories such as ticket sales. These changes […]

15 08, 2017

True or false: women are more likely to use social media on the toilet?

By |2017-08-31T09:49:29+10:00August 15th, 2017|Content Marketing, Digital Marketing News, Social Media Marketing|

The 2017 Sensis Social Media Report is out and the report’s findings are pretty eye-opening. It has uncovered the impact of social media on our anxiety levels, which Australians use social media the most… and whether men or women are more likely to use social media on the toilet!

The Sensis Social Media Report has been tracking Australians for six years now. To get their data for the 2017 report, Sensis spoke to 800 […]

15 08, 2017

The Weekly 5 – Facebook tests store visit retargeting, Apple takes its #shotoniphone campaign to Instagram and Snapchat teams up with Billboard to create music docu-series!

By |2017-08-31T09:49:15+10:00August 15th, 2017|Digital Marketing News, Facebook, Instagram, Snapchat, Social Media Marketing|

Each week we bring you 5 digital marketing news stories and updates that got our attention!

1. Billboard teams up with Snapchat to launch ‘Artist Pass’ original show
Billboard has teamed up with Snapchat to give fans exclusive behind the scenes look at their favourite artists. The docu-series is called ‘Artist Pass’ and will be available via the Snapchat Discover Portal.
The series takes fans backstage before their live performances to give fans an exclusive look […]

7 08, 2017

The Weekly 5 – Amex hack Facebook’s autoplay ads, Google updates image search, Instagram pods explained and which Kardashian will host her own Snapchat show?

By |2017-08-30T20:41:50+10:00August 7th, 2017|Content Marketing, Digital Marketing News|

1. American Express Reward Facebook users who watch their ad
Amex has made sure anyone who sees one of their video ads on Facebook in the future will watch with the sound turned up! In a recent video they uploaded to Facebook promoting a Guns and Roses concert, the brand offered free tickets to those listening by announcing in the voice over that the first 50 people to text the name of the lead […]