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PREMIUM DIGITAL MARKETING ONLINE COURSES

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Study our premium online digital marketing courses including Australia’s first nationally recognised and accredited Diploma of Business (Digital Marketing) and Diploma of Website Development to keep pace with the fast-changing digital marketing world.

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\PREMIUM DIGITAL MARKETING ONLINE COURSES

The Left Bank has been nominated as a Finalist in the AMI Awards for Marketing Excellence

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DIPLOMA OF BUSINESS (DIGITAL MARKETING)
ONLINE COURSE

Our Diploma of Business (Digital Marketing) BSB50215 is Australia’s first nationally recognised and accredited online course that focuses on digital marketing. This course will teach you how to optimise your digital marketing strategies and tactics in the context of social media, search engine management, search engine optimisation, paid digital display advertising and e-commerce. This course has been developed by leading digital marketing experts from within the Australian digital industry and features up-to-the-minute content covering all aspects of the digital marketing spectrum.

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Learn the following:

Digital ecosystem and content marketing
Social media marketing
Search Engine Marketing (SEO and SEM)
Paid media (display, video and designing creative)
E-commerce concepts and business models
Data analytics
Digital marketing management

DIPLOMA OF WEBSITE DEVELOPMENT
ONLINE COURSE

The Diploma of Website Development (Digital Strategy, UX and Project Management) ICT 50615 at The Left Bank is a unique high-quality online website development course. You’ll learn how to develop digital strategy and understand and apply emerging digital technologies in your career and business. The Left Bank has worked with leading industry partners to create a qualification that will allow you to be able to conceptualise, create the architecture for and manage the development of a scalable and mobile-ready website. You’ll learn how to use Google Analytics to get valuable insights about your web traffic and to manage website development projects, keeping them on time and on budget, including through creating clear and easily understood project documentation.

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Learn the following:

Identifying business requirements
Creating a digital strategy
Information architecture
User experience design
Project management, scoping and planning
Database management
Quality Assurance and Client Acceptance Testing

\DIGITAL MARKETING SHORT ONLINE COURSES

Digital Marketing Fundamentals Short Course

Digital Marketing Fundamentals Course

This online course is designed for individuals who wish to gain a greater understanding of digital marketing fundamentals. In less than 10 hours, you’ll gain a basic understanding of social media marketing, SEO and SEM, website development concepts, email marketing and display advertising.


Study mode: Online

Duration: 8–10 hours

Price: $99

Search Engine Optimisation Short Course

Search Engine Optimisation Fundamentals Course

This short online course is perfect if you want to gain a greater understanding of SEO – Search Engine Optimisation. In less than 10 hours, you’ll understand SERP, SEO keyword tactics and how to optimise SEO copy and link building to bring more visitors to your website.


Study mode: Online

Duration: 8–10 hours

Price: $99

Social Media Marketing Fundamentals Short Course

Social Media Marketing Fundamentals Course

Want to gain a greater understanding of social media?  Are you responsible for implementing and managing a comprehensive social media strategy for your organisation and brand? This is the right course for you. In less than 10 hours, you’ll understand which social networks to use, how to develop and distribute content, community management and which tools will optimise your activities.


Study mode: Online

Duration: 8–10 hours

Price: $99

Content Marketing Fundamentals Short Course

Content Marketing Fundamentals Course

At its core, Content Marketing is the practice of using information and entertainment to promote a brand or product. It involves the creation, syndication and sharing of published content to get and engage customers. In less than 10 hours, you’ll understand the broader concepts of content marketing, how to create compelling content for your audience, and the different mediums and channels available for content distribution.


Study mode: Online

Duration: 8–10 hours

Price: $99

 

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“I have constantly told people how fantastic it is to study with The Left Bank as it’s lovely to feel valued and not just a customer.”

Natalie Montagnese

DIGITAL MARKETING ONLINE COURSES

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The Left Bank Digital Marketing and Website Development Brochure